Baselworld 2018

Hailing from Breitling’s Huit Aviation Department, a new Super-sized aviator's watch joins the Navitimer 8 family

Longines' latest Baselworld 2018 novelty is not just superficially updated. The new black Legend Diver also receives a new movement.

These six unique pieces take a playful if elegant look at the brand's calling card - designer watchmaking; two of the series will be available exclusively online

The Bvlgari Octo Finissimo sets for the fourth time a new world record for ultra thin timekeeping

This Baselworld 2018 Zenith unveils the Defy Zero G uses the same revolutionary gyroscopic “Gravity Control” system used in the Academy Christophe Colomb but now made 30% smaller.

World of Watches suspects that the announcement of the Baselworld 2018 Tudor Black Bay GMT while sister brand Rolex announces their own Pepsi GMT-Master II in Oystersteel is no coincidence. This tactical masterstroke literally gives the market of watch lovers a dichotomy of choice

Daring luminaries like David Beckham and Lady Gaga have long chosen Tudor while achieving the extraordinary feats of human talent in all segments of human endeavour thanks to their "Born to Dare" spirit and the latest to join the pantheon of Tudor brand ambassadors is none other than “King of Asian Pop”, Jay Chou.

Since its first appearance over 50 years ago, the vintage Rolex Pepsi bezel GMT-Master II has been a popular GMT travel time watch for watch aficionados. It is a premier cerachrom Pepsi bezel for the GMT-Master II in Oystersteel with a Jubilee bracelet