Nike has unveiled its full lineup of Zoom Hyperflights paying homage to China’s three largest cities: Beijing, Shanghai, and Guangzhou.
The “China” pack offers three distinctive designs, with Beijing: Lion featuring a golden-copper synthetic upper and intricate weave patterns. The Shanghai: Shark references the famed port city with a silver-tone upper and aqua accents. Guangzhou: Tiger features an orange and black tiger-stripe pattern inspired by the city’s dominance as a trade and manufacturing hub.
The pack has already launched in China and will launch globally in early August.
Nike has also announced that along with special edition T-shirts, it will release one pair of shoes per week on nikestore.com.cn, at the Nike Huaihai Brand Experience Store and at designated retail outlets.
Nike plans to unroll 10 Shanghai-themed models — ranging from basketball to running shoes, as well as urban sneakers — all imprinted with the word “Shen,” the old name of Shanghai, and “Luwan Never Gone 310103,” as a tribute to Lu Wan District, the birthplace of street fashion in Shanghai.
